Sunday, November 11, 2012


Got to love instagram for being able to post shameless selfies in no time, all the time. You can follow me @ joseczepeda 

JACKET: Vintage
SHIRT: Urban Outfitters
PANTS: Topman
BOOTS: Kenneth Cole NY

SHIRT: Dillards
BOOTS: Dr. Martens

SHIRT: Etro (Urban Outfitters underneath) 
SHORTS: American Apparel 
BOOTS: Converse 

<3 Jo du Jour

Thursday, July 12, 2012

Am I Awake or Dreaming

A few things I have learned this week: I can type my debit card information in under five seconds (very scary), online classes are so much better than IRL classes, and moving to New York is going to drain my wallet upon moving there. I have 156 days left until I graduate from UofA and get ready to make the biggest move yet. That's 156 days left to find jobs, internships, apartments, an overcoat, new boots!!! Gee Willikers. So that's not stressful at all. Not to mention actually graduating as well. But, thank goodness I'm 20 and capable and motivated as hell.  HELP ME!

This outfit was so weird for me. I feel like I have a generally polished style, but nothing like a walking J. Crew ad. Usually my clothes are old, tattered, from the thrift store, but I am always mixing it up. I'd like to call this my fast-fashion look. Shirt from Gap, shorts Ben Sherman, shoes are Cole Haan, sunglasses Forever 21. Have I gone nuts? No, not really. Who would resist buying a basic white button up from Gap if it was only $7. That's basically Goodwill prices, but new. THANK YOU ECONOMY. This look is the one exception I grant towards fast-fashion brands and any cynicism I have towards the distopic reality of malls.

Lastly, the title of the look came from this song that I CANNOT stop listening to by Phèdre. Check out an interview from them on my best friend for life's blog, West Coast Fix, and listen to them and love them as much as me.


Monday, July 9, 2012


It's time to exit through the emergency exit because these pictures are on fire! Back when I posted my look Piloto I was also busy with my very first editorial-like photo shoot. The pictures were shot at the same Pima Space and Air Museum in Tucson, and were styled between the model, my other photographer friend Joie Estrella, and myself. The gorgeous model was Zuhaila with Arizona Model Management. Big thank you to Joie for setting this up!! It was a fun, exhausting, collaborative day. 

Acquiring a nice camera has been really transformative for me as an artist. I do not miss those point-and-shoot days at all. Since, I've delved into shooting stuff like this, fine art, and events. Both of my 30 day trails of Photoshop have expired, so I was only able to do simple adjustments on iPhoto. Oh well, I'm a broke undergraduate with big dreams OK? But, how's this for popping my fashion photography cherry? I mean these looks aren't straight from the runways of Milan, but we do what we can here in good ol' Tucson. Luckily, vintage shopping is never disappointing here. Plus, I finally began shooting a subject that isn't myself. God I'm selfish ;P



Saturday, July 7, 2012


I look like Jesus on vacation in a trench coat... This look's kind of old. I've been hiding it in the depths of one of the dozens of albums in my iPhoto. I'm pretty sure since this look I've cut my hair, summer started, and I traveled some. Nonetheless, I remember this day being beautiful. Arizona, the desert, Tucson, are nasty scorching ovens over the summer but are famous for the lovely springs and falls. These transitions are the best and only times I wouldn't like to leave (summer monsoons excluded). Hence, at the peak of this moment I was able to wear a trench coat, pants, Hawaiian shirt, and gladiators. What an odd combination. But, I make it work.

Coat: H&M
Shirt: Vintage
Pants: Urban Outfitters
Shoes: ASOS

-Twerking away the summer blues-


Wednesday, June 20, 2012


So here's the thing with Photobooth for mac. I think it is the most entertaining app that comes with an apple computer. We use it for all sorts of stuff. I went back through about 850 pictures and found some quick shots I took that show what I was wearing. Let me show you the kinds of situations were Photobooth came in handy:

When I was killing time before going out...

When all I could think about were bon fires and beaches...

When I was sober... 

When I needed to make sure my outfit read, "FUCK OFF"

When I was simply feeling well put together...

The spontaneity of it all is what I find really unique about these pictures and outfits as opposed to ones shot with my 'real' camera. It's not like I planned this, it's mostly all just in good fun. Not to mention somewhat justification for being a lazy blogger. 

This next one was for when children decided to terrorize my macbook and take pictures of 

~ T H E – F U T U R E ~

∆ JO ∆

Saturday, February 25, 2012


The Pima Space and Air Museum is probably one of the neatness places around Tucson. I was able to go shooting here last Thursday with a friend because all our classes were canceled (YAY). So we got a model, our DSLRs, and sunglasses and went on a shoot. We spent most of the day taking pictures of our model, but I will make an entire post soon dedicated to just those pictures. I took these while we were on a break with my tripod. 

This look has a bunch of items that are thrifted, vintage, but some new as well. I got the Givenchy shirt in Las Vegas and the jacket in Tempe, AZ both at a Buffalo Exchange. The boots are from Goodwill, pants from Topman, and sunglasses from Aldo. This entire look was basically a steal. 

I loved shooting here because there was such a gigantic variety. I believe they have around 300 airplanes so finding a place to shoot was easy. This was especially perfect because I also had to do a project for my photo classes so overall it was mega-productivo. 

And on a last note, I have to admit that the reason I was inspired so much by this place is because I've grown up around aviation my whole life. My mother is a pilot, so growing up I've seen her been a gate agent, flight attendant, and now a pilot for several years. Being around airplanes always gives me mega-nostolgia. So it's always a treat to come here. 

Monday, February 20, 2012


I'm dangerous with a DSLR.

Ever since I got my new Canon Rebel T1i I cannot stop. Sure, I've been taking pictures daily since I can remember, but now I've been really into photography. I will begin shooting others, not just myself (#bloggerproblem), soon. I have some great material to shoot, I am very excited.

Here I am wearing layers upon layers of cotton. My cardigan was bought from Buffalo Exchange, my sweater from American Apparel, tank underneath from Urban, Pants from Urban, and shoes from Goodwill. I think this look can confirm for the rest of the world that sweaters were invented to be layered. Sweaters on sweaters, yeah!

*These pictures are in full black and white because so are the clothes. 

Everyone, have a great week!

Jo du Jour

Saturday, February 18, 2012

Hoød Rat

How do you like that grandma shirt? It is officially left button certified, denim, and pink. R-i-s-k-y. One day I'm going to be wearing this shirt again at a restaurant and run into some 73 year old lady with a same or similar blouse. Seems pretty possible, especially in the fashion-meca of Tucson, lolz. This is what happens when you are as obsessed with thrift shopping as much as I am. 

But in the bigger picture, I enjoyed this outfit because I felt like I was dressing down something very eccentric for my wardbrobe. Through basic staples (gray cardigan + denim vest + black pants + black converse) the shirt became neutralized, not exploding in your face when I walk by. Plus, I was able to wear this all day and night, a versatile look. Pretty logical thinking, eh? I guess I try.

Bon weekend!
<3 Jo du Jour

Friday, February 17, 2012

Hey Wednesday

Happy February!!
Holy crap, it's February D:

Here's to my first Spring 2012 post on Jo du Jour! So I'm lacking in photos, updates, and all but I'm still swaggin' it with my clothing errday, errday! Lolllll

But in seriousness, life's good. Busy as normal, just with new things. Updates that might be important to note since last December are:

- Now a proud owner of a DSLR
- Finalizing my study abroad plans for the Fall (Going to São Paulo or Lisbon)
- Got a fashion show lined up in March
- Went to SF in January and fell in love
- Going to Berlin/ Uppsala/ Stockholm in March

Yay, plans. 

Now, as for my clothes, this look is all thrifted, very casual, and mega comfortable/ perfect for when it begins to get warmer. If all I'm wearing are these blue shorts come May then you know why. Plus, if I continue running a couple times a week my legs will get sexier :p

Happy web surfing, blog whores! 

<3 Jo du Jour